Digital Marketing Academy Completer DMA+

Digital Marketing Academy Completer DMA+

This badge certifies successful completion of the University of Nottingham's core DMA programme PLUS optional extra activities which form the DMA+. The DMA+ consists of either or both of the following: a) an insight experience hosted by a digital marketing agency where students are invited to visit the offices (or online when the agency has flipped to remote working) to sample the day-to-day work of a digital marketing agency and work together on mock pitches to clients or PR launches, for example. b) Participation in a Digital Project, students collaborate to advise a real business on how to develop a bespoke digital marketing strategy. The DMA is a joint initiative between the two Nottingham universities and aimed at addressing the regional digital skills gap. Students participate on an extracurricular basis, gaining tailored and up-to-date industry-led insight from leading digital marketing agencies.